Grateful Dead

From Stealie skulls to Dancing Bears, the Grateful Dead created an entire visual language that became fashion's most licensed rock identity. Tie-dye, hand-patched denim, and bear motifs moved from merch to a shared code of belonging. The estate has smartly partnered with brands spanning Nike (SB Dunk Low) to Alice + Olivia (leather moto jackets) — proving Deadhead style works at every price point from $45 tees to $1,795 ballgowns.